Noah Harris’ latest video for ford with Ogilvy and BlinkInk, Brand republic has a full article here, basically it says that it is targeted at women and aiming to establish itself as a style icon, maybe they should have thought about that when they designed the car as-well? I mean the new Fiat 500 is a potential style icon, the new Ford Fiesta is in my eyes pretty bland, and the micro-site is shocking, nice TV ad non the less.
Yours,
Mr Grumpy
LADG 