Posts Tagged ‘BMW’

Mini Electric

October 21, 2008

In Brazil, hybrid cars are not that cool. They are just standard cars. Yes, Brazil’s “default” car option is the “total flex” (or flexible fuel): you can fill your tank with petrol, sugar cane alcohol (ethanol), or a combination of both. There are a variety of Total Flex cars from which to choose, ranging from the Vauxhall Corsa (Opel) to Mitsubishi’s Pajero TR4.

Natural gas is also a popular option – with R$15,30 (approx.  £4.20) you can fill a small tank and run up to 100km with your car. Brazil’s electricity is comparatively clean (84% is hydroelectric), which means (in my opinion) that Brazil can be considered a world leader in the fight against global warming! Oh yeah!

But I’m not here to talk about Brazil. I’m here to talk about the new Electric Mini I just saw on Wired:

Electric Mini

BMW will produce approximately 500 of these very-very-very-very-very cute electric Mini Coopers – for select private and corporate customers only…….. (that’s so unfair!) It’s the first electric car I see that don’t look like a toy:

Electric Mini

Do you want to read more? Check the original article from Wired.

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BMW Used Cars

August 29, 2008

Ok. It isn’t animation, motion graphic, 3D, flash, or even digital. But this advert created by BBDO Athens for BMW Used Cars is simply genious:

Because you know you’re not the first.

Car of the cloth

June 11, 2008

BMW has made a concept car with a fabric chassis. The result is a more organic approach to car design
http://www.bmw-web.tv/